(Editor's Note: Mike Brandvold is the man who launched Kiss' official site, KISSONLINE, and has worked with the band on numerous successful Kiss projects as well as working with heavyweights as Britney Spears, Ozzy Osbourne and Madonna.)
They are undeniably one of the most recognizable bands in rock ‘n roll. They have a loyal following rivaled by many and have sustained their image over four decades. KISS is a branding and marketing powerhouse and our guest on this episode of Content Marketing 360, has had the opportunity to work first hand with this amazing band. Michael Brandvold, Michael Brandvold Marketing, joins host Pamela Muldoon to share the seven marketing lessons we can all learn from the rock band, KISS. Gene Simmons first tapped Michael’s skills as a pioneering online marketing strategist to launch and manage all aspects of Kissonline.com’s multi-million dollar enterprise, including their ground-breaking VIP ticket program. Michael has also managed the online efforts for Motley Crüe, Rod Stewart, Madonna, Ozzy Osbourne, Madonna and Britney Spears among others. What can you learn about marketing for your business from the rock band KISS? Plenty. Tune in to find out more! Content Marketing 360 Radio Show is only on Next Stage Online Radio, part of Next Stage Media Group.
Click HERE to listen to the interview.