Wednesday, September 15, 2010

Gene Simmons to Keynote Speak in France at MIPCOM

Gene In France to Keynote Speak on Entertianment Branding

CANNES, France, Sept. 14 (UPI) -- Filmmaker Robert Redford will celebrate the first anniversary of Sundance Channel in Europe at next month's MIPCOM TV market in France, event organizers said.
Redford, the founder of Sundance Channel, is slated to participate in a media question-and-answer session Oct. 6, during which he will discuss the Sundance Channel's international expansion plans, organizers said.
Gene Simmons, front man of KISS and star of the hit unscripted series "Gene Simmons Family Jewels," is scheduled to deliver a keynote address with Bob DeBitetto, president and general manager of A&E Network and BIO Channel, during the "How to Build an Entertainment Brand" MIPCOM conference, designed to help participants understand the inner workings of branded entertainment.
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