KISS TO RING NYSE BELL TODAY

KISS AND DAVID NAUGHTON TO RING CLOSING BELL TODAY AT NYSE!

Watch a live webcast of The Closing Bell at 3:59 p.m. ET on January 25, 2010. The archive will be available shortly after the event.

Legendary Rock Band KISS and “I’m a Pepper” Ad Icon David Naughton Ring The Closing Bell® at the New York Stock Exchange with Dr Pepper Snapple Group CEO Larry Young

On Monday, January 25, legendary rock band KISS and “I’m a Pepper” ad icon David Naughton are teaming up with Dr Pepper Snapple Group CEO Larry Young to ring The Closing Bell® at the New York Stock Exchange in celebration of the 125th Anniversary of Dr Pepper – America’s oldest major soft drink.

Gene Simmons, a.k.a. “Dr Love” and star of the current “Trust Me, I’m a Doctor” ad campaign, will also be featured with all of his KISS band mates in an upcoming Super Bowl ad for Dr Pepper Cherry. Naughton, star of the classic Dr Pepper commercials and the 1981 film An American Werewolf in London, is ranked by AOL.com as one of the “Top 25 Ad Icons of All Time.”In addition to ringing the NYSE Closing Bell, Dr Pepper also has a special anniversary surprise planned that no one will want to miss.

Monday, January 25, 2010NYSE Security Checkpoint at Exchange & Broad Streets 3:30 pm Media escorted into the building for bell ringing/photo opps 4 pm–4:30 pm The Closing Bell rings followed by additional photo opps.

A live webcast of The Opening Bell (beginning at 9:29 a.m.) and of The Closing Bell (beginning at 3:59 p.m.) will be available on the homepage of nyse.com.